By focusing our voluntary work and fundraising efforts on Alzheimer’s Research UK, we aim to achieve the maximum impact. This concentrated approach will allow us to build a deeper involvement with the charity, promoting their cause and understanding their work throughout the year.

This decision was made after inviting all employees to submit suggestions for organisations to support, including charities, not-for-profit organisations and public sector initiatives.

In recognition of a cause deeply valued by many members of our team, we are committed to donating 1% of our annual profits to our chosen charity.

Alzheimer’s Research UK was put forward by Will Lumby due to his connection to the charity and the disease.

“My Mother-in-Law, Sue, was diagnosed with Alzheimer’s Disease in her mid-sixties and her condition has deteriorated since,” explained Will.

“My wife, Chloe, and I have helped support her parents. Chloe’s Dad was Sue’s full-time carer for many years, but as the condition worsened, the decision was made to place Sue in care.”

Since the move, Sue has settled in well and is loved by her new friends who are also suffering from the disease.

“Alzheimer’s Research UK was established to help find a cure for dementia,” Will continued, “They will do this through investing in the best research and powering the most-forwarding thinking scientists so that Sue and many others don’t have to go through the same thing.

“To know that I have the support of the practice and my colleagues on something so important and personal means so much.”

While Alzheimer’s Research UK will be our primary focus, we will support other charitable causes as opportunities arise.

To find out more about the charity, go to: https://www.alzheimersresearchuk.org/